Facebook Connect


Subscribe to our feed

Syndicate content

Facebook news from across the web

  • Facebook Expands Testing Of Highlight Feature For Users
  • Support For Admins: Pages Manager For Apple Updated, Feedback Panel Announced
  • Mitt Romney’s 47 Percent Respond Via Facebook
  • Facebook App Provider North Social Is Already Thinking About The Holidays
  • Facebook Data Tracker Optimal Announces Free Offerings
  • What Can Facebook’s Open Graph Do?
  • Nescafé Memento Heads To ‘The Office’ With Ellie Kemper Life Coach Facebook App
  • Court Sides With Student Who Ranted About Faculty Member On Facebook
  • Want Technologies Enables Retailers To Send Facebook Notifications Directly To Users
  • Interactive Facebook Video Plugs Upcoming Release Of Resident Evil 6
  • Facebook Doesn’t Make Cut For Nasdaq 100 Index, But Will Be Added To Nasdaq Q-50 Index
  • Sony Reaches Out To Instagram Shutterbugs In Facebook Contest
  • Facebook May Not Host An F8 Conference This Year
  • INFOGRAPHIC: Back To School Posts Fail On Facebook
  • Facebook Campaign Connects Students To Mars
  • Internet-Telephony Platform Adding Support For Facebook Chat
  • Google Snaps Up Snapseed Parent Nik Software; Seeking Instagram Of Its Own?
  • Are You Classy Enough To Like Grey Poupon On Facebook?
  • Report: 15 Percent Of Social Media Ratings, Reviews, Facebook Likes May Be Fake By 2014
  • Gut, Charades Win Grand Prizes In Facebook-Heroku Joint Hackathon

Facebook Developer Garage London at Social Media World Forum Europe 2012

25 weeks 21 hours ago

2011’s Social Media World Forum Europe attracted 4,000 marketers, consultants and social media enthusiasts to the Olympia Conference Centre in London, summing up 2011 as the year of companies beginning to understand what their goals should be in social media. The biggest change over 2011 was that at the start of the year most of the big FTSE-100-type companies were virtually non-existent on Facebook. And 2012 will see many brands increase budgets dedicated to social at the expense of other media.

To address these issues and guide you on how to use social media to your best advantage, a team from Facebook Developer Garage London will be at SMWF this year and featuring in the FREE TO ATTEND Marketing Tech Track to present workshops on successful Facebook campaigns and to handle delegate queries related to the Facebook Platform. This will be led by Geoff Hughes and Candy Chen Shuhui from Social Clay.

Workshop agenda:

  • Getting out of first gear: an overview of what the core and advanced Facebook ecosystem consists of. If you're not using all these tools that Facebook provides you are running inefficiently.
  • Measuring today to prepare for tomorrow. Set your objectives and allocate budget to measuring these key performance criteria before you start. You are now in a position to understand which parts of your initiative worked out and which bits did not.
  • Next period planning: Using the collection of stats you can now be more scientific in your approach. Use yesterday's data to plan tomorrow's initiative. We take a look at what worked and what did not to give you a head start.
  • Sean Parker said in ‘The Social Network’: "You don't want to ruin Facebook with ads because ads aren't cool." Fast-forward to 2012, ads are everywhere on Facebook, so can we make ads cool?

You will need to register for FREE to attend the workshop. This will also provide you access to the Marketing Tech Tool Box featuring speakers from BBC, Pizza Express, Microsoft and the full exhibition.

FDGL workshop times:

  • Tuesday 27th March, 11:15 – 11:45
  • Wednesday 28th March, 11:10 – 12:10

We hope to see you there!

More information on SMWF Europe

SMWF Europe is organised by Six Degrees Events - for more information on SMWF please contact: .

Geoff Hughes

Our next event